The Behavior Insight Design (BID) framework guides developers in integrating behavioral science into UI/UX design. It helps in understanding behavioral tendencies, psychological principles, and common biases that affect user interactions.
The five stages of the BID framework are: 1. Interpret the User’s Need: Clarify the core question and build a data narrative. 2. Notice the Problem: Identify friction points and areas of high cognitive load. 3. Anticipate User Behavior: Mitigate biases such as anchoring and framing. 4. Structure the Dashboard: Organize layout and design to enhance usability. 5. Validate & Empower the User: Summarize insights and facilitate collaborative decision-making.
This vignette introduces the core ideas behind each stage and how they interact to create effective, bias-aware dashboards.
Visit github.com/jrwinget/bid-framework for resources and further information on the BID framework.